Where I come from, across the pond in Great Britain, Mido is not a brand that carries much weight. Of all the Swatch Group brands, it seems to have the least presence, and quite markedly so. However, during my time spent working in the United States and Canada, I came to see the brand in […]
Mido Baroncelli Midnight Blue Gent M8600.4.15.1 Watch Review
When you’ve been as lucky to travel the world as I have, you realize just how region-specific certain brands and their level of success are. Where I’m from, in Manchester, England, Mido is basically non-existent. With just three official dealers in the UK (compared to 67 in the USA), the brand barely registers on the […]
Mido Baroncelli Heritage Review: A Tale of Three Watches
As part of the Swatch Group, Mido is a guarantee of Swiss quality and craftsmanship. Though it might not be a readily recognizable brand in the USA, it nevertheless has thrived in the Latin American market, where it has had a strong presence since the 80s, even among people not very much into the hobby […]
Mido Dorada M0096101603120 Watch Review
Let’s not deceive ourselves. Mido’s Dorada collection isn’t exactly an incarnation of originality and innovation. Unfortunately, the M0096101603120 is no exception. But, and it’s a big but, it would be wrong to say that this piece doesn’t provide excellent value for money. On the contrary, it’s the traditional, timeless watchmaking that has kept Mido in […]
MIDO M0056143605122 Multifort Watch Review
The Mido M0056143605122 Multifort is a entry-level luxury Swiss watch from a relatively unknown brand. It’s packed with features, looks amazing, and has the high-quality parts needed to justify its price tag. Quality Movement The Mido 1320 caliber movement that powers this automatic watch has 25 jewels and is based on the ETA Valjoux 7750. […]
Mido Ocean Star Captain V M026.430.44.061.00 Watch Review
Mido watches reached the big century milestone this year and that they have been able to stay current for so long is testament to their commitment to keeping up with the changes in technology. In Mido watches we see the epitome of Swiss craftsmanship and the value given to keeping the most accurate time. The […]